Image Image Image Image Image Image Image Image Image

2012 April

30 Apr

By

No Comments

Cinelli : the art and design of the bicycle

April 30, 2012 | By | No Comments

” Cinelli: The Art and Design of the Bicycle, the 240-page hardback will feature insights from founder Cino Cinelli, professional riders like Felice Gimondi and Gilberto Simoni and Cinelli collaborators including Mike Giant, Benny Gold, Paul Smith and Barry McGee.” via HB

Available for pre orders here.

30 Apr

By

No Comments

‎The 5th Floor x TRAFIK

April 30, 2012 | By | No Comments

New set of Rudy Melo and Jesus Lizama in L.A., more exclusive shots here.

30 Apr

By

No Comments

Giro Girl’s dream

April 30, 2012 | By | No Comments

Angelo just sent us this video he made to celebrate the 2012 Giro d’Italia!
Enjoy…

30 Apr

By

One Comment

5th x PEONFX

April 30, 2012 | By | One Comment

We’re proud to announce our collaborative tee with PEONFX. Through it shared design this tee is not only a nod to our shared vision from London to Singapore, which a dedication to our sport and the lifestyle that goe with it, but this tee also signals the announcement that we will be the sole UK distributors of PEONFX. We will be bringing you an extended range of jackets, 5 panels and tees mid may! The T-shirt will be up on the The 5th Store by the weekend, but can alo be found over on PEONFX.

 

 

28 Apr

By

No Comments

28 Apr

By

No Comments

a wheelbuild

April 28, 2012 | By | No Comments

Building a wheel from Scott Meleskie on Vimeo.

I got this through work (at BrickLaneBikes) and I have to say, it’s a very nice little video that tells you
how important and the different that it makes to have a handbuilt wheel.

28 Apr

By

No Comments

Do you like it?

April 28, 2012 | By | No Comments

It’s an EDDY MERCKX 10TH ANNIVERSARY and you can get it here for just $3000!

27 Apr

By

No Comments

Prolly : Red Bull Ride+Style Minidrome Qualifier

April 27, 2012 | By | No Comments

Head over to Prolly for his photos from last night’s Red Rull Ride+Style Minidrome Qualifer in SF.

27 Apr

By

One Comment

The 5th Store: Now Open!

April 27, 2012 | By | One Comment

Its been a long time in the making but hopefully worth the wait…
The premise behind the store is;

The 5th store is primarily a market-place for products we endorse. You won’t find us selling anything that we haven’t had a hand in the production, are proud to share or wouldn’t ride ourselves.

All our own 5th floor products are design led, based in a belief that something should look good and perform well – above and without reliance on brand or culture associations.

We continue to work with a number of talented individuals and companies; from emerging craftsmen to veritable pillars of the cycling world to bring you collaborative products that you won’t find anywhere else and that we’re proud to put our name against.

We’ll be expanding over the next few months with another collaboration and range drop coming in the next few weeks!

If you make something you think we should be selling get in touch, and if you’ve seen something you want us to sell also get in touch!

THE5THSTORE.CO.UK »

27 Apr

By

No Comments

Fitzrovia Bicycles

April 27, 2012 | By | No Comments

The shop is owned and run by 3 people, who were brought together by their love of bikes. Having working together for several years in the bike trade, they established Fitzrovia Bicycles in the autumn of 2010.
“We are great believers that a bike shop should be a friendly place to go, and an active attempt is made to dispel the common stereotype that bike shops are intimidating and condescending. Our main aim is to create the sort of bike shop that we would want to go to ourselves, and so, we endeavour to provide uncompromising and expert advice on both products and repairs. We don’t work on commission here, so there are no pushy sales techniques or preferences towards the most profitable brand; we’ll take the time to listen to your requirements and make sure you get exactly the right product or service for your needs.”
Head over to Fitzrovia Bicycles yourself for more.