I’ve been posting a fair bit about Deux North and the ‘Hunt’ project over the last few weeks. Mainly because this really is a project that strikes a cord with me, its about retrieving the purity of cycling that is all to easy lost when we get tied up in pursing race results, frustration at our own abilities or the lusting after the latest equipment. The essence enjoyment Deux North actively seeks can come from the surroundings the ride takes you, the feeling of accomplishment after a grueling climb, a moment of total camaraderie or meeting new people. #Hunt 1 shows all these facets and I can’t wait for the next installment. It was great to attend the preview last night and I bagged myself a set of socks, get yours here.